River Bluff Cannabis, an Illinois-based, veteran and family-owned cannabis company, will be officially opening their first adult-use cannabis dispensary in Roselle, IL at 1350 Lake Street (Unit L) on or around, April 17.

In 2019, the Loeffelholz family risked their life savings and entered in the Social Equity Justice Involved Lottery. On Aug. 5, 2021, they were granted a conditional Adult Use Cannabis License. With years of their time and energy invested, they are now pioneers in helping normalize cannabis use in the highly regulated Illinois market; with a vision to become vertically integrated. Their underdog story sets them apart from their competition who are operating dispensaries at multiple locations and states.

“We feel Roselle is the ideal place for us to plant our flag as we open our first dispensary. The village staff and our neighbors in the community have been nothing but positive to work with. We look forward to building long-lasting relationships and continuing to advocate safe cannabis practices,” -DJ Loeffelholz, co-owner.

River Bluff is committed to providing high-quality products, with a focus on the customer experience.

“We all have different reasons we are passionate about this industry and why we choose to use cannabis products. It is important for us to meet our customers where they are, whether they are cannabis connoisseurs or just starting their journey,” -Ali Gansemer, co-owner and chief experience officer.